Critical Business Plan Disciplines and Resources

Like any major project, creating a business planresponsibilities.
requires many different disciplines and resources. Here,At the top of the team hierarchy will be a member
four different plan considerations will be discussed.that is the integration manager. This function is to make
They are: 1) creation team members, 2) partitioning thesure the plan parts fit together and complement each
plan parts, 3) assigning team member hierarchy and 4)other. Effectively, the integration manager is the
writing and editing the plan. Each of these areas is ofmaster of the team and his/her skill will contribute to
great importance.the quality, flow and completeness of the plan. He/she
First, appropriate team members must be assembledwill act as dictator, conciliator and cheerleader during
that have the expertise to address the plan parts.the creation process.
While it isn't necessary that every one be a skilledThe final complex tasks are the writing and editing
writer, they should possess the knowledge needed toprocesses. This daunting process brings together all
create the plan parts. That knowledge can be explicitthe research, development facts, financial projections
(e.g., accounting or business management) or processand the marketing concepts into a written document. It
oriented (e.g., internet researcher or editor). Anotheris a process to create a clear, unique and doable
very important consideration for a member is towritten plan for the business. It is most of all a
assure they are committed to the plan process. Themarketing document and must talk directly to those
business plan creation process is complex, arduous,outside entities that are to be impressed. Plans are
stressful and time consuming. Each potential teamused to obtain investors, financing and other backing.
member must be assessed during an interview toIt's carefully written to address the unique organizations
make sure they are a willing and enthusiastic candidateand individuals that will be required to help make this
and that they have the ability to work with the team tobusiness succeed. It must sell them that plan
complete the desired plan.documents what is needed and how the business will
Next, once the business plan creation team has beensucceed in the accomplishment. While the financials
selected, it will be necessary to partition the plan andare important the sales and marketing aspects are
assign parts to the various team members. Someessential in a positive presentation outcome.
members will be doing research (e.g., competitorIn conclusion, the business plan team must have the
analysis or internet research), others will be creatingresources, skills and desire to create a quality plan. The
plan pieces (e.g., financials or budgets), still others will bequality, thoroughness and skill of the plan team will
assembling the plan pieces and finally someone will bedetermine if the business plan presents the appropriate
required to write and edit the business plan package.facts, sells the business opportunity and demonstrates
Another important element of the business plana mastery of the business environment necessary to
process will be setting up the team member hierarchy.be successful. It doesn't matter how wonderful the
The business plan creation process is complex andproduct or service is, someone must get it to those in
there are many opportunities to overlap, conflict andneed--The business plan gets this process started
waste effort. It is necessary for each team membercorrectly.
to understand his or her exact duties and