| You've made the decision to start your very own | | | | the product lifecycle will work and then determine the |
| internet marketing business, so how do you get | | | | necessary resources to make it happen. You may |
| started? This can be the toughest part of running this | | | | need to work with a warehouse fulfillment center, or |
| sort of business so think it through carefully. First and | | | | even develop good relationships with a shipping |
| foremost you want to have a credible and compelling | | | | company. It may be worth your time and effort |
| website. That means that you must initially partner up | | | | depending on the products to work with a full service |
| with a web designer and programmer. You need | | | | marketing company. |
| somebody who knows how to set up and run a | | | | How will you provide the best service to your |
| website because that is the single most important | | | | customers? You want to be sure that your customers |
| starting point for this type of business. | | | | can successfully and confidently handle transactions |
| Secondly you want to think through your product or | | | | and customer inquiries through your internet marketing |
| service offering. Are there products that you will need | | | | presence. You want to talk to a customer service rep |
| to get in a timely manner? Do you need warehouse | | | | or agency that can help you too work through the |
| facilities? Are you going to be working on a "Just in | | | | details of the actual customer transactions as they |
| Time" basis where you get the products in or shipped | | | | come in. Thinking through this level of detail can save |
| on an as needed basis? It's important to consider how | | | | you a lot of heartache later on. |